Small Business Software

Appointy review: what it is, pricing and who it's for

Online appointment booking for service businesses, with reminders, payments and a free starter plan.

Last checked November 14, 2026

In short: Online appointment booking for service businesses, with reminders, payments and a free starter plan. Starting price: $19.99/month billed yearly. Free plan / trial: Free plan; 14-day trial, no card. Best for: Salons, studios, clinics and consultants.

What is Appointy?

Appointy is online booking software for service businesses. Customers book through a booking page or a widget on your website, and get automatic reminders.

The free plan covers one staff member and 100 appointments a month. Paid plans add more staff, Google bookings, calendar sync, online payments, gift certificates, resource scheduling and multiple locations.

Key features

  • Online booking page and website widget.
  • Automatic appointment reminders.
  • Google calendar sync and iCal feed on paid plans.
  • Payments via Stripe, PayPal and Authorize.Net on paid plans.
  • Square payments and point of sale.
  • Staff logins, gift certificates and resource scheduling on Professional.
  • Multi-location support on Enterprise.
  • Mobile app and Zapier integration.

Plans and pricing

PlanPrice / limitIncludes
Free$01 staff, 5 services, 100 appointments/month, reminders
Growth$19.99/mo billed yearly1 staff, unlimited services, payments, calendar sync
Professional$49.99/mo billed yearly5 staff, staff login, gift certificates, resources
Enterprise$79.99/mo billed yearly2 locations, SMS customization, branding removal

Prices are in USD per month billed yearly as shown on 14 Nov 2026; monthly billing is also offered.

Pros and cons

Pros

  • Free plan for very small businesses.
  • No contracts and no card needed for the trial.
  • Covers payments, reminders and point of sale.
  • Account drops to the free plan after the trial instead of charging.

Cons

  • Free plan caps you at 100 appointments a month and 1 staff.
  • Growth includes only one staff member.
  • Removing Appointy branding needs the Enterprise plan.
  • A dedicated manager costs extra.

Who it's for

Appointy fits small service businesses that take bookings and want reminders and online payments. Larger teams should check per-staff costs, and people who only need a meeting link may prefer a simpler scheduler.

Frequently asked questions

What is Appointy?

Appointy is online booking software for service businesses. Customers book through a booking page or a widget on your website, and get automatic reminders.

How much does Appointy cost?

Appointy starts at $19.99/month billed yearly. Prices are in USD per month billed yearly as shown on 14 Nov 2026; monthly billing is also offered.

Does Appointy have a free plan or free trial?

Free plan; 14-day trial, no card.

Who is Appointy best for?

Appointy fits small service businesses that take bookings and want reminders and online payments. Larger teams should check per-staff costs, and people who only need a meeting link may prefer a simpler scheduler.

What are the downsides of Appointy?

Main drawbacks: Free plan caps you at 100 appointments a month and 1 staff. Growth includes only one staff member. Removing Appointy branding needs the Enterprise plan. A dedicated manager costs extra.

What are some alternatives to Appointy?

Other small business software options we cover include OnceHub, Invoice Ninja, Zoho Projects, RescueTime and 99designs (by Vista).

Head-to-head comparisons

Other small business software options

O

OnceHub

Small Business Software

Online scheduling with booking pages, routing forms and chatbots, plus a free plan for individuals.

I

Invoice Ninja

Small Business Software

Invoicing, payments and expense tracking for freelancers and small businesses, with a free plan.

Z

Zoho Projects

Small Business Software

Project management with tasks, Gantt charts, time tracking and automation, with a free plan.

R

RescueTime

Small Business Software

Automatic time tracking that shows where your work hours go and helps you block distractions.

9

99designs (by Vista)

Small Business Software

Design marketplace where you run a contest or hire a freelance designer for logos and more.

Z

Zoho Bookings

Small Business Software

Online appointment scheduling with booking pages, reminders and calendar sync, plus a free plan.

B

Bookafy

Small Business Software

Online appointment scheduling with calendar sync, reminders and payments for service businesses.

T

Timely

Small Business Software

Automatic time tracking that records work in your apps and builds timesheets for you.

N

Nifty

Small Business Software

Project management app that combines tasks, roadmaps, docs, chat and time tracking in one workspace.

C

Cal.com

Small Business Software

Open-source scheduling tool for booking links, team round-robin and routing, with a generous free plan.

I

Insightful

Small Business Software

Workforce analytics and time tracking for remote and office teams, priced per seat.

P

Paymo

Small Business Software

Project management with built-in time tracking and invoicing for freelancers and small agencies.

H

HoneyBook

Small Business Software

Client management software for service businesses: proposals, contracts, invoices and payments in one place.

M

Manatal

Small Business Software

Recruitment software with an applicant tracker, candidate scoring and job posting to 2,500+ boards.

Compare all small business software side by side →

This summary is based on Appointy's official website, pricing page and public documentation as of November 14, 2026. Prices and features change, so confirm the details on the official site. Some links on this site may be affiliate links. See our affiliate disclosure.