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Poptin vs Privy: which one should you choose?

Last updated November 14, 2026

Quick answer: Choose Poptin if you want popups on any kind of website, a free plan to start, and many integrations. Choose Privy if you run a store on Shopify, BigCommerce or Wix and want pop-ups, email and SMS in one tool; Privy has a 15-day trial but no permanent free plan.

Poptin vs Privy at a glance

PoptinPrivy
Starting priceFree; Basic $25/month billed yearly$30/month (email, up to 1,500 contacts); pop-ups only from $24/month
Free plan / trialFree plan, 1,000 visitors/month15-day free trial, no card; no permanent free plan
Popup plan limits10,000 visitors/month on BasicUp to 10,000 page views on Pop-ups & Displays
Email marketingBuilt in, priced separatelyBuilt in, priced by mailable contacts
SMSNot listedYes, US and Canada only; 250 credits included
IntegrationsMany native integrations plus an APIDirect sync with Shopify, BigCommerce and Wix
Best forSmall sites and online stores collecting leadsSmall and mid-size online stores

From each official site, checked November 14, 2026. Prices change, so confirm before you buy.

Key differences

  • Poptin has a permanent free plan, while Privy offers a 15-day free trial and then paid plans only.
  • Privy is built for stores and syncs directly with Shopify, BigCommerce and Wix; Poptin lists many native integrations plus an API.
  • Privy includes SMS and MMS campaigns, which currently work only in the US and Canada.
  • Privy's email price rises with your number of mailable contacts, from $30 per month for 1,500 contacts to $165 per month for 10,000.
  • Poptin's website plans are limited by monthly visitors, and its email plans are a separate cost.

In one line each

Poptin

Popup, form and email marketing tool for capturing leads from website visitors. Starting price: $25/month (Basic, billed yearly). Free plan / trial: Free plan, 1,000 visitors/month. Best for: Small sites and online stores collecting leads.

Read the full Poptin summary →

Privy

Email, SMS and pop-up tools built for online stores on Shopify, BigCommerce and Wix. Starting price: $30/month (email, up to 1,500 contacts). Free plan / trial: 15-day free trial, no card needed. Best for: Small and mid-size online stores.

Read the full Privy summary →

Frequently asked questions

Is Poptin cheaper than Privy?

For popups alone the prices are close: Poptin Basic is $25 per month billed yearly and Privy's pop-ups plan starts at $24 per month. Poptin also has a free plan, which Privy does not.

Does Poptin or Privy have a free plan?

Poptin has a free plan for up to 1,000 visitors a month, with Poptin branding. Privy has a 15-day free trial with no card needed, but no permanent free plan is listed.

Which is better for a Shopify store, Poptin or Privy?

Privy is the closer fit, because it syncs directly with Shopify and adds abandoned cart flows, email and SMS. Poptin suits a store that mainly wants popups with coupon codes and a free starting plan.

Does Poptin or Privy send SMS?

Privy does. It includes 250 SMS credits and sells more from $20 per month, but SMS works only in the US and Canada for now. SMS is not among Poptin's listed features.

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We summarise each product from its official website, pricing page and documentation. We don't run hands-on tests or give star ratings. Some links on this site may be affiliate links. See our affiliate disclosure.